Design Testing

Leading over 60 designers to self-serve by utilizing testing tools for basic usability questions.

LEADERSHIP

The company is facing a challenge with its design projects as there are only three dedicated researchers, resulting in a lack of user feedback in the design process. Additionally, the company has valuable tools that could aid the design process, but they remain unused due to a lack of documentation and testing leadership.

Problem

Process

All relevant resources, including Word documents, PowerPoint presentations, and links, were consolidated into a single accessible platform. This central repository allows designers to quickly and easily access essential references for their projects.

"Lunch & Learn" sessions were organized for the design group, focusing on various testing topics. These sessions aimed to educate the team on effective testing techniques. Additionally, "Share Sessions" were conducted to encourage designers to present interesting tests they had conducted, fostering knowledge sharing among the team.

Monthly meetings were scheduled with leads from each design group. During these meetings, upcoming topics for the "Share" or "Learn" sessions were reviewed, and any updates, issues, or feedback related to ongoing projects were discussed.

One Source

Teach & Share

Iterate

Although the the design group fell short of meeting its annual goal, significant progress was made in the design process. The number of tests conducted by the design team increased by 97% compared to the previous year.

Results

Lessons Learned

It can be challenging to gather feedback in live sessions, as participants may hesitate to speak up. To address this, the implementation of polls at the beginning of meetings proved effective in encouraging more open feedback.

In conclusion, the company made notable strides in improving the design process despite facing resource constraints and communication challenges. The focus on knowledge sharing, consolidating resources, and creating an open feedback environment contributed to the overall progress in conducting tests and refining the design projects. Moving forward, the company can build upon these learnings to continue enhancing the design process and achieving its goals.